From Paula Purtell, Business Presentation Manager, Palio Have you ever been the presenter in a meeting, going through your material, believing everything is going smoothly … only to look out into your audience and realize you’ve lost the attention of some of the attendees? You panic. Sweat beads on your forehead. You start to lose [...]
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Charity, Buying Friends, Viral Marketing or All of the Above?
January 28th, 2010 · No Comments · Operations
From Mike Myers, President, Palio Earlier today, Palio sent out a tweet on Twitter from @Palio_Saratoga. It said “$5 per new follower through 2/5 to Red Cross for Haiti. At 773. Cap at $10K for donation. Viral mktg at work. #pharma” We’ve already received calls asking why we did it. So, here’s a reasonably quick [...]
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